Atcom Reference Title
Logo Atcom Neu

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5 - 10 thousand euros

brochure concept

ATCOM HORSE GmbH

ATCOM products for horses are generally in the premium range, the quality and price level are correspondingly high. The customer feeds the supplementary feed very consciously when required due to an illness of the horse or for long-term prevention. These products are sold to the end customer via ATCOM Horse or LEXA horse feed and indirectly via veterinarians, farriers and retailers.

The task

idea and concept
Graphic design
Illustrations

The aim of the new flyer from ATCOM Huf-Vital® was to visually represent the medical character on the one hand and the premium idea on the other.

First of all, the unusual format of the flyer makes you curious about the content. A new color combination of orange, gray, green and yellow reflects vitality. The choice of font is pleasant and even large amounts of text in small sizes can be read without much effort. The circle as a design element comes from the ATCOM logo to integrate the familiar shape. Comprehensive tables with ingredients of ATCOM Huf-Vital® are presented in modern infographics that are easy to understand and clear.

In order to convey the extensive information of the ATCOM Huf-Vital® flyer in a new design in an appealing way for sales, the KAOS advertising agency was convincing in all aspects of the new design concept.

Atcom Innen2 Squarebrochure05
Atcom Deer All Ecs Title Squarebrochure01
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Any questions?

Hubertus Edited Final
Hubertus von Kolkow

Head of Brand Consulting/Strategy

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