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Planning
Exhibition concept
Design
Implementation of advertising materials
Video animation
The product range extends from high-quality plant-based feed supplements to care and medicinal products, based on findings from phytotherapy, homeopathy and anthroposophy.
Against this backdrop, a trade fair presence is required that does justice to this claim as well as to the company’s philosophy. Starting with the high overall quality of the stand through to the special corporate green tone of PlantaVet, which must be exactly right on all backgrounds, especially in the context of a trade fair presentation.
A particular challenge in the stand concept was, on the one hand, to cover the relatively high information needs of the expert trade fair audience and, on the other hand, to generate a clarity, calm and charisma that corresponds to the very special character of the company.
Do you have any questions?
Hubertus von Kolkow
Head of Brand Consulting/Strategy
