In advertising, once your reputation is ruined, life is only depressed…
A good reputation is essential in advertising. And only the company itself can take care of it and no one else. But: Just as the term reputation has to do with "calling out", we can do a lot to ensure that your good reputation is also heard, literally. A good reputation essentially consists of the good intentions of your company, the principles of your company philosophy. This is the essential component of the so-called corporate identity and is generally communicated to outsiders via four channels: behavior, performance, design and communication. We can make the latter two in particular so impressive for your company that your good reputation will simply be impossible to ignore in the future!
Corporate Design – when a good reputation becomes visible
Whether it is a logo, business card, letterhead or facade lettering – everything that visibly conveys the name and identity of a company in a designed form is design.
Design is therefore identification. What the coat of arms was to the knights of the Middle Ages, corporate design is to commercial enterprises. The design elements must convey the true essence of the company to the viewer. The better this succeeds, the more impressive the image of the company is in the minds of consumers. This dynamic of perception is clearly reflected, for example, in the jerseys of two Hamburg football clubs. While 1. FC St. Pauli presents a kind of stronghold in red in its coat of arms and often also displays a pirate flag, HSV is geometrically simple in the colors white, blue and black. And indeed: as different as the designs of the two clubs are, so are the images in the minds of football fans. St. Pauli - these are the pirates of the league with a penchant for - well, let's say - unbridled joie de vivre. HSV, on the other hand, shines more with Hanseatic coolness and distance.
No matter who you want to be – whether fiery and temperamental, calm and cool or someone completely different – we will provide you with a corporate design that fully reflects your actual corporate essence!
Every design can only be as good as it is communicated
The reputation sounds good, but nobody hears it - to prevent this from happening, we advise and support you at all times in your external media advertising appearances. Only when the design elements and their public presentation are in harmony can your good reputation become a profitable image carrier for your favorite target groups.
The KAOS advertising agency – your visibly good reputation is our goal.
If you're looking for a design firm to shape your first impression, we can help. Our team is ready to work with you to create the perfect look for your business so you can stand out from other companies in your industry. We know how important that first impression is, and that's why our designers take the time they need at every stage of the process to make sure they look their best. Don't hesitate any longer - call us today!
- All
- Construction & Architecture
- Mechanical and plant engineering
- Medicine & Social Affairs
- veterinary medicine
Transparent prices
We offer transparent prices for a wide range of advertising services that will make your company visible. Find out more here and start your new project today to maximize your visibility.
Any questions?
Hubertus von Kolkow
Head of Brand Consulting/Strategy